It’s not simply about who you know. It’s about knowing how to frame a story so that a journalist will want to write it. Our media savvy is built on a foundation of knowledge and an ability to position our clients and their stories and messages with leading media – online and offline. Our proprietary media database helps us know each media person offering the best chance for placement success. Of course the message also has to be compelling and creative to gain attention and motivate audiences to act. strangepr measures the success of media relations by both the quality and quantity of the media placed.
Our clients can enjoy a wide ranging approach to media coverage which will build awareness of their products, people and brands.
Some examples
• Press releases
• Feature stories
• Photo stories
• Blogs
• Podcasts
• Video news releases
• Editorial briefings
• Media conferences
• Email newsletters
• Online news rooms