Richard Strange - Founder and Inbound Marketing Director
Richard Strange is a successful PR and Internet marketing professional with over 20 years of business to business PR experience. He won his first award in 1996 with a PR Week award as finalist in the ‘best business campaign’ category and later numerous other national and regional awards for Internet, brand and marketing services companies including TW2, M&C Saatchi, MarketingNet and MMM. Following a sabbatical year in 2000 with IBM Global Services where Richard played a key role in the IBM London Innovation Centre consulting team to win and deliver redesigns and new strategies the FT.com and Shell.com.
He used the experience to bring back to his PR agency robust and powerful processes and systems and a whole new understanding of the Internet and business systems.
Inbound marketing has been his passion for the last three years, realising early how the discipline builds on marketing, sales, PR and communication skills. As a contributor at the Inbound Marketing Summit in Boston over the last few years, Richard has been able to see how the leading thinkers and practitioners are changing businesses and lead generation with inbound marketing.
Richard has worked with some of the world’s most respected brands – here’s a few examples; HP, IBM, Honda, Skoda, BP, FT.com, Shell.com, Skoda, Gartmore Asset Management, Dassault Systemes, OTIS Elevators, OKI, TCM, BT Toyota.
Stephen Morris - Director
Stephen has nearly twenty years' working within B2B and B2C marketing. He brings extensive experience to inbound marketing having helped clients profit from digital communications using creative thinking, content and rigorous analysis.
Beginning his career in direct marketing and advertising, he has worked in online and digital since 1997. Stephen has been a key player in teams that have delivered both the strategic thinking and implementation required to deliver ROI. A focus on ecommerce and data capture has delivered ROI for retail and financial services brands including Early Learning Centre, DSGi and Goldfish.
More recently he has been helping companies like Barclays Wealth, Ladbrokes, Mandarin Oriental Hotel Group and Air New Zealand develop and drive UK and international customer acquisition via digital channels. This has involved partnership with agencies across multiple territories, working to adapt strategy and tactics to local markets such as Poland, Spain, Germany, France, Italy, Sweden, Hong Kong and Singapore.
Stephen gets a buzz out of seeing ideas brought to life as content then tested till they squeak through analytics. Follow Stephen on Twitter @inboundunbound
Simon Gregory - Head of content
Simon Gregory is an award winning and highly experienced writer specialising in business-to-business, particularly in technology and business services markets. He has written for clients including BT, Compaq, Microsoft, Oracle, Misys, NCC, Fujitsu and Nortel Networks.
Outside IT, he has written business-to-business and consumer material for clients including Häagen-Dazs, the Institute of Directors, The Disney Channel, Johnson & Johnson, Sky TV, Panasonic, Berkeley Homes, Vodafone, WeightWatchers, the United Nations and many others.
Projects include advertising (press, poster and broadcast), web sites, blogs and social media, brochures, direct marketing (including email and SMS) and video. He has edited several business-oriented magazines, and was responsible for launching a pan-European newspaper title for Digital in Geneva.